Jennifer Lopez launches “JLo Body”. Naked, for her 53rd birthday

The new Mrs. Affleck is celebrating her 53rd birthday by launching the new JLo Body beauty line, which debuts with a body butter that promises a firm B-side like hers.

After marrying the love of her life in Las Vegas on July 16, Jennifer Lopez decided to celebrate her 53rd birthday by launching her first beauty body line, thus giving – finally – her secret to a body, or at least a skin. firm and silky to all her fans.

Completely naked on Instagram, the singer showed off natural to promote her brand new buttock firming cream. A body balm designed to reduce the appearance of stretch marks, moisturize and make the skin visibly firmer.

Read also: Jennifer Lopez says yes to second-hand: the wedding dress is used

Jennifer Lopez: the new body line, for a side b like her

The JLo Beauty line is therefore enriched with a new body product: the first created by the singer and new wife of Ben Affleck.

Formulated to firm the buttocks and improve skin elasticity, Firm + Flaunt Body Balm is enriched with revitalizing and draining guarana seed extracts, Heptapeptide-7 (HP7), a combination of seven essential amino acids that help increase production natural collagen and reduce the visible signs of skin aging on the body.

Additionally, there are Shea Butter, Avocado Seed Extract, and Bentonite Clay to give the skin a healthier, firmer look as well as a smoother texture.

JLo's secrets for a stretch mark-free side B

Already going viral on social media, JLo Body's super sexy campaign in which it shows how to apply the product has had an incredible media coverage also thanks to the hashtag #summerofbooty: an ode to the singer's healthy and fit body.

«We dedicate a lot of care and attention to the skin of the face, but sometimes we neglect the body. For me it was important to create a care routine that would respond to her specific and unique needs, and we started with the butt,” JLo said on social media.

The focus of the product is therefore not only to firm, but also to make us feel more confident about ourselves. By acting mainly on stretch marks – among the imperfections that create more discomfort for women.

How to counter them? The singer recommends using body butter on the waist, thighs, arms and buttocks: apply the product and massage in circular movements until completely absorbed. The result will be visibly brighter, toned and hydrated skin. So, thanks JLo.

Author: Michael Zippo
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